About HOLL + FIE

The way children speak is temporary. We think it’s worth keeping.

HOLL + FIE is a small children’s brand. We make keepsakes for the things children say while they’re little, beginning with Little Words, now available to preorder.

Two children walking along flowing blue watercolor waves
Laura, founder of HOLL + FIE, curled up in a chair

The founder

Laura

HOLL + FIE began with Holly and Alfie and all the funny, strange little things they said that I was convinced I’d remember forever.

Little Words was my way of keeping more of it.

Laura x

More than one thing

Little Words is the first, not the only.

HOLL + FIE is intended to grow into a broader children’s keepsake brand. Little Words is the first product, with more to follow.

HOLL + FIE blue-wave stationery with a pale-blue ribbon and illustrated keepsake tag

the first of many

How it’s made

Little Words has been designed to be written in, drawn in, scribbled over and returned to for years.

Every page has been created to leave room for their words, with thoughtful prompts, generous spaces to draw, and illustrations that feel as playful and imperfect as childhood itself.

Want to talk? We’d like that.